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Content precedes design. Design in the absence of content is not design, it’s decoration.
— Jeffrey Zeldman
A logo is about what works for your company, not about what you “like” or “dislike”.
Do you need a new logo? That depends on if it is working for your company or not. Coke’s logo has stood the test of time. Pepsi on the other hand has changed their logo over the years. There is no right or wrong.
Changing your logo could compromise your business image. On the other hand, not changing your logo could also compromise your image. Let’s discuss it!